Reginald Pike's Yael Staav takes us from model to billboard in under 60 seconds in this impressive new spot from Dove.
Credits:
Agency: Ogilvy & Mather, Toronto
Co-CCOs: Nancy Vonk & Janet Kestin
ACD/Writer/Art Director: Tim Piper
Production Company: Reginald Pike
Director: Yael Staav
... More
Reginald Pike's Yael Staav takes us from model to billboard in under 60 seconds in this impressive new spot from Dove.
Credits:
Agency: Ogilvy & Mather, Toronto
Co-CCOs: Nancy Vonk & Janet Kestin
ACD/Writer/Art Director: Tim Piper
Production Company: Reginald Pike
Director: Yael Staav
Music: Vapor Music, Toronto Less
May 21, 2012 peppytaz18 Says:
We watched this today in family life class
May 20, 2012 lovenehtt Says:
Im not onevto wear make-up, and when i do i feel i've morfed into another person...but this? This is beyond limits. I always knew what photoshop wasvbut to actually see it is horrifying.
May 20, 2012 PrincessGucci13 Says:
Its sad to see that models are just being used but they never realize it. I never see a picture of a model without being photoshoped. Theres no point for a model to starve herself because every time they take pictures, all of them get photoshoped.
May 17, 2012 MrAwesom321 Says:
when they highered the neck maybe her windpipe ripped
May 13, 2012 kagnomi Says:
I used to not believe they photoshopped girls this much...now I know that Dove's version is nothing compared to the level magazines do
May 12, 2012 Giga123ish Says:
who makes this person a computer photoshop girl?
May 12, 2012 TJPatzo Says:
OK, so all women just stop wearing make-up and talking about dieting then. Not going to happen because of the insecurity factor.
May 8, 2012 flemjim90 Says:
Dove is the reason that haters are hating I'm a BBW and so what if I don't like to use this so called "deodorant" I like to be stinky, thats who I am.
May 4, 2012 Nebulisation Says:
I don't think the user meant to criticize the video. It was a reaction to the "ideal beauty". Read it again, and you'll see.
May 2, 2012 peacegirlrocks Says:
This absolutely disgusts me. Shame on these people creating a false sense of beauty. This is why the celebrities are going without makeup, to show how they really look and to prove that this is not them.
May 2, 2012 oaklandsmansion Says:
I support this program so much. I love what they are doing!
Apr 27, 2012 EllaStarkid Says:
this horrifies me. my 11 year old sister looks at these adverts, and I bet she thinks the same thing I do. 'Damn. She's perfect. I need to be perfect.' it's unattainably beauty, but we're ruining ourselves to attain in.
Apr 25, 2012 Psychubus Says:
Many models are already gorgeous, this is true.
But even those models are still heavily photoshopped. Take a look at Playboy. All the girls are naturally pretty, but in the magazine, their skin doesn't even look real. Is all that Photoshopping really even necessary? You would probably find them just as hot without the photoshopping, IMO.
Apr 25, 2012 Psychubus Says:
What are you talking about, I thought she was beautiful. You're probably one of those retarded guys who thinks women without makeup are ugly.
Apr 23, 2012 phennig1977 Says:
Yeah making all more buttifull with more and more make up. Nice Puppets we all could be under the control of strings. Big Brother is watching ya :D
Apr 22, 2012 firstjedi2 Says:
It doesn't work, she is still ugly !
Apr 18, 2012 jttnelson13 Says:
you are such a fucking moron
Apr 18, 2012 NikeXXXX Says:
press:
2- eww
3- meh
4- not bad
5- yessssss
6- fuck me now
Apr 14, 2012 TheBaybedoll Says:
Wow I have been fooled. Ha I bet all those acne commercials or advertisements are being fake as well. *Shaking my head*.
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Youtube Comments (2485)
MusicsMyLife1100 Says:
What has this world come to....I need preschool again Lol XD
Bubbles1rocks2 Says:
OHHH i hated family life lol sorry random but i did :P
iDeaMariaVideos Says:
Exactly.
peppytaz18 Says:
We watched this today in family life class
lovenehtt Says:
Im not onevto wear make-up, and when i do i feel i've morfed into another person...but this? This is beyond limits. I always knew what photoshop wasvbut to actually see it is horrifying.
PrincessGucci13 Says:
Its sad to see that models are just being used but they never realize it. I never see a picture of a model without being photoshoped. Theres no point for a model to starve herself because every time they take pictures, all of them get photoshoped.
MrAwesom321 Says:
when they highered the neck maybe her windpipe ripped
kagnomi Says:
I used to not believe they photoshopped girls this much...now I know that Dove's version is nothing compared to the level magazines do
Giga123ish Says:
who makes this person a computer photoshop girl?
TJPatzo Says:
OK, so all women just stop wearing make-up and talking about dieting then. Not going to happen because of the insecurity factor.
flemjim90 Says:
Dove is the reason that haters are hating I'm a BBW and so what if I don't like to use this so called "deodorant" I like to be stinky, thats who I am.
jaydacandy Says:
Sf tv tv k°c
Nebulisation Says:
I don't think the user meant to criticize the video. It was a reaction to the "ideal beauty". Read it again, and you'll see.
peacegirlrocks Says:
This absolutely disgusts me. Shame on these people creating a false sense of beauty. This is why the celebrities are going without makeup, to show how they really look and to prove that this is not them.
oaklandsmansion Says:
I support this program so much. I love what they are doing!
browneyes13xx Says:
thats disgusting
EllaStarkid Says:
this horrifies me. my 11 year old sister looks at these adverts, and I bet she thinks the same thing I do. 'Damn. She's perfect. I need to be perfect.' it's unattainably beauty, but we're ruining ourselves to attain in.
Psychubus Says:
Many models are already gorgeous, this is true. But even those models are still heavily photoshopped. Take a look at Playboy. All the girls are naturally pretty, but in the magazine, their skin doesn't even look real. Is all that Photoshopping really even necessary? You would probably find them just as hot without the photoshopping, IMO.
Psychubus Says:
What are you talking about, I thought she was beautiful. You're probably one of those retarded guys who thinks women without makeup are ugly.
phennig1977 Says:
Yeah making all more buttifull with more and more make up. Nice Puppets we all could be under the control of strings. Big Brother is watching ya :D
firstjedi2 Says:
It doesn't work, she is still ugly !
jttnelson13 Says:
you are such a fucking moron
NikeXXXX Says:
press: 2- eww 3- meh 4- not bad 5- yessssss 6- fuck me now
TheBaybedoll Says:
Wow I have been fooled. Ha I bet all those acne commercials or advertisements are being fake as well. *Shaking my head*.
nave3826 Says:
Sickening.